Glossier Hand Cream, $18, available here.

Glossier Hand Cream, $18, available here.

On Thursday, Glossier launches its newest, in some ways aptly timed, product: hand cream. During a period when frequent, thorough hand-washing is crucial, the drop seems particularly fortuitous. But navigating a new product launch while the world is experiencing a global pandemic poses an interesting challenge for any brand, let alone one in the beauty space.

LEAVE A REPLY

Please enter your comment!
Please enter your name here